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Assembly videos for Amazon listings and online stores

If you sell products that need assembly online, a short assembly film does two jobs: it shows buyers the build is manageable before they order, and it helps them finish after delivery.

Free preview of your own manual. See pricing

Real films, made from real manuals

  • Three drawers, then the side frames

  • Floor halves together, walls up

  • Stand it up, click the doors on

In short

Marketplaces such as Amazon let sellers add videos to product listings, and shoppers use them to judge how hard a product is to put together. After the sale, the same film behind a QR code answers the questions that otherwise arrive as messages, bad reviews or returns.

Returns are expensive: Optoro data reported by CNBC put the cost of processing a return at about 30% of the item's price.

Where the film works for a seller

  • The listing's video slot and your own store's product page
  • A QR code in the box and on an insert card (free: our free box insert card tool)
  • Buyer messages and after-sales emails
  • Answers to "is it hard to assemble?" questions
  • Vertical cuts for social ads and short-form video

A catalogue, not a one-off

Sellers with many listings roll out by sales and by complaint volume. Credits at 10 cents each, in bundles from $100 for 1,000 credits to $1,000 for 12,000; a typical manual is about 1,490 to 1,790 credits. Check each marketplace's current video rules before uploading.

How it works

  1. 1

    Upload your manual

    A PDF, or a link to it. One manual is enough to start.

  2. 2

    Free account

    Google or email, no password. We read your logo and colours from your website.

  3. 3

    Preview, then the film

    A free watermarked preview within 24 hours. Order the full film when you're happy.

Price

Preview

Free

A short film made from your own manual, under a minute, with a watermark, one manual per company

Full film

from $119excl. VAT

Most manuals $149 to $179, priced by your manual's length and shown before you pay, within 24 hours

Express

+$50excl. VAT

Your film goes first in line

Up to 3 min: $119 · 3 to 6 min: $149 · 6 to 10 min: $179 · 10 to 15 min: $219 · 15 to 20 min: $259 · Over 20 min: $259 + $40 per 5 min. Voice and calm music included. Sound effects +$2. Pay by card or with credits: 1 credit is 10 cents. All prices are in US dollars and exclude VAT. VAT is added at checkout where it applies; businesses can enter their VAT number.

Full pricing

Questions

Can I use the film on Amazon?+

The full film has no watermark and is yours to use. Check Amazon's current video requirements for your account and category before uploading.

Do you need my Amazon account?+

No. You upload the manual here and download the film. You publish it yourself.

What does an assembly video for a listing cost?+

The preview is free. A full film is from $119, most manuals $149 to $179, priced by the manual's length and shown before you pay, ready within 24 hours. Express +$50 puts your film first in line. A calm voice and calm music are included; sound effects +$2. If we can't read every step of a manual, we make a shorter film of it instead, up to 1 minute (1½ minutes on Express), at the first price, $119. Prices exclude VAT.

Kit, the flat-pack box mascot, cheering

See your own manual as a film.

Upload it now. Your free, watermarked preview arrives within 24 hours.

Upload a manual