Good news: from 20 January 2027, machinery manuals can go digital in the EU. See what it means for you →

Hiring an animator vs a film made from your manual

Both give you an animated assembly video. They differ in what you have to supply, how long it takes, what it costs and how much creative control you get.

The short answer

Published 3D studio rates start around $600 per minute, plus 3D modelling, with 10–20 business days to deliver. A film made from your manual here is from $119, most manuals $149 to $179, ready within 24 hours, with a free preview first.

Hire an animator when you need a bespoke, photoreal or campaign film. Use your manual when you need clear assembly instructions, especially for many products.

Animator or studioFilm from your manual
Typical priceFrom $600 per minute, plus modellingFrom $119, most manuals $149 to $179, priced by the film's length
Time to deliver10–20 business daysReady within 24 hours; Express first in line
What you supplyBrief, CAD or product samples, reference, feedback roundsThe manual (PDF or link)
Try before payingUsually a quote, sometimes a paid storyboardFree watermarked preview, under a minute long
LookAnything you can brief and pay forYour brand colours and logo, in a style you pick
Best forLaunch films, photoreal renders, trade showsCustomer assembly instructions, whole catalogues

Other providers' figures are published starting rates or listings we checked, not quotes. Our prices exclude VAT.

Where an animator is worth it

  • You need photoreal materials and lighting for marketing
  • The film has to tell a brand story, not only show steps
  • You have CAD and want engineering-accurate exploded views
  • You need live action, presenters or a specific director's style

Where your manual is enough

  • The goal is fewer mistakes, tickets and returns
  • You need films for many products, fast, in one consistent style
  • The manual is already correct and approved
  • You'd like to see a result before paying anything

Using both

Plenty of brands do: a studio film for the hero product launch, and manual-based films for the full range and the support pages.

Price

Preview

Free

A short film made from your own manual, under a minute, with a watermark, one manual per company

Full film

from $119excl. VAT

Most manuals $149 to $179, priced by your manual's length and shown before you pay, within 24 hours

Express

+$50excl. VAT

Your film goes first in line

Up to 3 min: $119 · 3 to 6 min: $149 · 6 to 10 min: $179 · 10 to 15 min: $219 · 15 to 20 min: $259 · Over 20 min: $259 + $40 per 5 min. Voice and calm music included. Sound effects +$2. Pay by card or with credits: 1 credit is 10 cents. All prices are in US dollars and exclude VAT. VAT is added at checkout where it applies; businesses can enter their VAT number.

Full pricing

Questions

Are the studio prices exact?+

No. They're published starting rates for comparison, not quotes. Your price depends on the studio, the length and the modelling needed.

Can I give you our own style guide?+

Your logo and colours are read from your website and you pick a style. The editor add-on ($49 per film) lets you change colours, fonts and style after delivery.

Kit, the flat-pack box mascot, cheering

See your own manual as a film.

Upload it now. Your free, watermarked preview arrives within 24 hours.

Upload a manual